United Kingdom
Location of affected unit(s)
Norwich, Sheffield,York and Manchester
Administrative Services
Office Administrative, Office Support And Other Business Support Activities
Activities Of Call Centres
82.2 - Activities of call centres
New offshoring locations

800 jobs
Number of planned job losses
Job loss
Announcement Date
13 May 2013
Employment effect (start)
Foreseen end date
31 December 2013


Insurance group Aviva has announced plans to cut 600 jobs. The posts will be transferred to India, while the move is part of the company's wider plans to reduce its global workforce by 6%, as announced in April 2013 (see here). The planned offshoring will affect operations in Norwich, York and Sheffield.

Updated, 21/06/2013 As announced there will be additional 200 job cuts affecting the company’s Albert Square motor injuries claims office in Manchester. The restructuring will take place by December 2013 and the jobs will be transfered to India.


  • 21 June 2013: BBC News
  • 13 May 2013: BBC News


Eurofound (2013), Aviva, Offshoring/Delocalisation in United Kingdom, factsheet number 75539, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/75539.