Internal restructuring
Location of affected unit(s)
Retail Trade, Except Of Motor Vehicles And Motorcycles
Retail Sale Of Cultural And Recreation Goods In Specialised Stores
47.64 - Retail sale of sporting equipment in specialised stores

250 jobs
Number of planned job losses
Job loss
Announcement Date
23 January 2013
Employment effect (start)
23 January 2013
Foreseen end date


Sport Eybl & Sports Experts group announced streamlining plans, which will see 250 employees go. The Wels (Upper Austria) based family-owned company is the country's largest sports equipment retailer and currently employs some 2,200 workers in Austria.

The group will undergo a drastic cost-cutting programme and is looking for strategic partners providing them with know-how and equity capital. Some shops may be closed, while the two distinct brands Eybl and Sports Experts will be streamlined.

Reasons for the economic difficulties of the group are the second 'bad' winter in a row, an unsuccessful expansion and a failed private label strategy. The union was surprised by the announcement of the restructuring plans and demands a social plan for the redundant employees.


  • 23 January 2013: Der Standard
  • 23 January 2013: Oberösterreichische Nachrichten
  • 22 January 2013: Die Presse


Eurofound (2013), Sport Eybl & Sports Experts, Internal restructuring in Austria, factsheet number 74800, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/74800.