Business expansion
Severna Bulgaria; Severen tsentralen; Lovech
Location of affected unit(s)
Bahovitza, Lovech
Manufacture For Transport Equipment
Manufacture Of Motor Vehicles, Trailers And Semi-Trailers
29.1 - Manufacture of motor vehicles

120 jobs
Number of planned job creations
Job creation
Announcement Date
21 February 2012
Employment effect (start)
21 February 2012
Foreseen end date
31 December 2012


On February 21, 2012, Great Wall Motor Company (GWM), a Chinese automobile manufacturer, has opened a Bulgarian plant creating 120 jobs. Currently, 120 young people have started working at the company, which will eventually employ almost 2,000 people at full capacity (50,000 cars annually). The management team includes foreign consultants and managers with extensive experience in manufacturing the world's leading automotive brands.

Established in 1976, GWM is the largest private car manufacturer and exporter in China. The production output in the Bulgarian plant is meant for the European market.

The plant is located in the village Bahovitza close to the city Lovech.


  • 21 February 2012: bnr (Radio Bulgaria)
  • 21 February 2012: novinite
  • 21 February 2012: Dnevnik


Eurofound (2012), Great Wall Motor Company, Business expansion in Bulgaria, factsheet number 73114, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/73114.