Business expansion
Latvija; Riga;
Location of affected unit(s)
Administrative Services
Office Administrative, Office Support And Other Business Support Activities
Activities Of Call Centres
82.2 - Activities of call centres

100 jobs
Number of planned job creations
Job creation
Announcement Date
7 March 2011
Employment effect (start)
16 May 2011
Foreseen end date
1 September 2011


South Korean electronics manufacturer Samsung Electronics is to open a new call centre in Latvia where more than 100 people will be employed. The new call centre will provide services for Baltic and Scandinavian countries.

Samsung Electronics Baltics President Sangho Jo has explained that the factors underlying the choice of the location include lower labour costs in Latvia, the highly developed Internet infrastructure, and the good language skills of the Latvian workforce (i.e. Nordic languages, German, Russian, English). From the perspective of the company fluency in Russian is particularly important as Russia is a large market.


  • 2 June 2011: http://www.financenet.lv/
  • 2 June 2011: http://www.baltic-course.com/
  • 2 June 2011: Dienas Bizness
  • 7 March 2011: www.db.lv


Eurofound (2011), Samsung Electronics Baltics, Business expansion in Latvia, factsheet number 72034, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/72034.