Cereal Partners

Type
Relocation
Country
United Kingdom
Region
East (England); Bedfordshire and Hertfordshire; North and East Hertfordshire
Location of affected unit(s)
Welwyn
Sector
Manufacturing
(10 - 11) Manufacture of food and beverage
10.6 - Manufacture of grain mill products, starches and starch products
10.61 - Manufacture of grain mill products
370 jobs
Number of planned job losses
Job loss
Announcement Date
14 September 2005
Employment effect (start)
1 September 2007
Foreseen end date

Description

Cereal Partners are to close the first Shredded Wheat factory to be built in the UK. The Grade II listed factory in Welwyn Garden City, Herts, will close in 2007 - with the loss of 370 jobs. Breakfast cereals have been produced at the site since 1926. Parent firm Cereal Partners said production of the cereal would be moved to their factory in Staverton, Wilts. A spokesman for the firm said the move was regrettable but that 'Lower manufacturing costs can only be achieved with fewer factories.'

Sources

  • 14 September 2005: BBC News

Citation

Eurofound (2005), Cereal Partners, Relocation in United Kingdom, factsheet number 62236, European Restructuring Monitor. Dublin, https://apps.eurofound.europa.eu/restructuring-events/detail/62236.