Type
Reshoring
Country
France
Reshoring from
Morocco
Reshored business function
Production
Region
Location of affected unit(s)
Havre
Sector
Manufacturing
Manufacture Of Food And Beverage
Manufacture Of Food Products
10.8 - Manufacture Of Other Food Products

No information on job gains number available
Announcement Date
21 November 2017
Employment effect (start)
1 January 2014
Foreseen end date
1 December 2017

Description

Orientis Group is a family-owned company producing high-end delicatessen and tea (sold with the brand Kusmi Tea); currently it employs more than 500 people. The packaging activities of the tea product line were offshored to Morocco, where the bulk product was sent by France. Since the 2014, the company has invested more than 3 million euro in its French site in Havre to automate production lines. By the end of 2017, the reshoring strategy was completed, and all the tea packaging activities were relocated in France. This decision improved the company flexibility and its responsiveness to market, and decreased the transport costs.   


Sources

Citation

Eurofound (2017), Kusmi Tea, Reshoring in France, factsheet number 48, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/48.