Type
Internal restructuring
Country
Hungary
Region
Közép-Magyarország; Budapest; Budapest
Location of affected unit(s)
Budapest
Sector
Professional Services
73 - Activities of advertising, market research and public relations
73.3 - Public relations and communication activities
73.30 - Public relations and communication activities

110 jobs
Number of planned job losses
Job loss
Announcement Date
17 April 2026
Employment effect (start)
17 April 2026
Foreseen end date

Description

Digital Democracy Development Agency ("Digitális Demokráciafejlesztési Ügynökség (DDÜ)") is a Hungarian political-marketing agency operating out of a 13th-district office in Budapest. The agency announced a reduction of about 110 jobs, representing roughly 92 per cent of its current workforce.

The restructuring follows a sharp decline in financing after the governing Fidesz party’s election defeat. The company is also reportedly planning to relocate its operations, although the future location has not yet been disclosed.

The layoffs started immediately during internal staff meetings, with around 60 coordinators reportedly dismissed first, while remaining employees were called individually and encouraged to leave through mutual termination agreements. Only a small core team, estimated at around 10 employees, is expected to remain.

The company managed the party's digital political communications, coordinated online campaigns and employed around 120 workers according to February 2026 registry data.


Citation

Eurofound (2026), Digitális Demokráciafejlesztési Ügynökség, Internal restructuring in Hungary, factsheet number 300380, European Restructuring Monitor. Dublin, https://apps.eurofound.europa.eu/restructuring-events/detail/300380.