Type
Closure
Country
Austria
Region
Location of affected unit(s)
Vienna, Lower Austria, Upper Austria, Tyrol, Carinthia, Burgenland
Sector
Retail
Retail Trade, Except Of Motor Vehicles And Motorcycles
Retail Sale Of Other Goods In Specialised Stores
47.72 - Retail Sale Of Footwear And Leather Goods In Specialised Stores

150 jobs
Number of planned job losses
Job loss
Announcement Date
29 November 2023
Employment effect (start)
29 November 2023
Foreseen end date
31 December 2024

Description

MyShoes, a subsidiary of the Deichmann Group, with 29 points of sale in seven different Austrian federal states, ceases operations in Austria, leading to the loss of 150 jobs.

In total, 150 employees are to be affected by the closure in the upcoming months. The stores are to be closed by December 31, 2024, at the latest. The company claims that the business model as an all-round provider is not economically viable any longer. The chain therefore ceases operations completely. The company names the effects of the coronavirus pandemic, the invasion of Ukraine and the conflict in the Middle East as well as increased costs and consumer restraint as reasons for the closure.

MyShoes came to Austria in 2015.


Sources

Citation

Eurofound (2023), MyShoes, Closure in Austria, factsheet number 200617, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/200617.