Internal restructuring
Location of affected unit(s)
Haguenau, Steinbourg
Manufacture Of Food And Beverage
Manufacture Of Food Products
10.82 - Manufacture of cocoa, chocolate and sugar confectionery

216 jobs
Number of planned job losses
Job loss
Announcement Date
24 November 2020
Employment effect (start)
1 July 2021
Foreseen end date


Mars Wrigley France, a subsidiary of the Mars Group known for its chocolate bars, has announced a 'transformation project' involving 216 job cuts. These are likely to impact in particular on the group's employment at headquarters in Haguenau (Alsace). This project 'would imply the elimination of 216 jobs, including 184 field sales jobs spread throughout France, out of a workforce of 1,600 employees', according to the management. The company justifies this decision by the 'continuous decline since 2016' of its markets and the 'deflationary dynamic' caused by the 'price war' in the mass retail sector. This reorganisation should enable it to 'safeguard its competitiveness' in the hope of 'returning to sustainable growth'. The manufacturer has a factory specialised in chewing gum in Biesheim (Haut-Rhin) and another ice-cream production site in Steinbourg (Bas-Rhin). 



Eurofound (2020), Wrigley France Confectionery, Internal restructuring in France, factsheet number 102693, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/102693.