Internal restructuring
United Kingdom
Location of affected unit(s)
Retail Trade, Except Of Motor Vehicles And Motorcycles
Retail Sale Of Other Goods In Specialised Stores
47.71 - Retail sale of clothing in specialised stores

390 jobs
Number of planned job losses
Job loss
Announcement Date
16 July 2020
Employment effect (start)
Foreseen end date


White Stuff, the British fashion retailer has cut 390 jobs, including 100 jobs in its head office and 290 jobs from its shops across the UK.

The company’s chief executive said that, due to the COVID-19 crisis, the company had accelerated an existing restructuring plan to a ‘more agile operating model’ for the company.

White Stuff was founded in 1985, when its owners started designing and selling T-shirts from mobile stalls and has grown to become a chain of 120 shops that is present in many British high streets and employs 1,100 people.



Eurofound (2020), White Stuff, Internal restructuring in United Kingdom, factsheet number 101529, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/101529.