Internal restructuring
Location of affected unit(s)
Financial Services
Financial And Insurance Activities
Financial Service Activities, Except Insurance And Pension Funding
64.20 - Activities of holding companies

130 jobs
Number of planned job losses
Job loss
Announcement Date
16 June 2020
Employment effect (start)
16 June 2020
Foreseen end date
31 July 2020


Super Bock Group, the largest Portuguese soft drinks multi-brand company will reduce its workforce by 10%, in different areas of the organisation.

The reasons indicated in the statement sent by the company to the workers council listed 'significant reduction in the activity of the Super Bock Group caused by the COVID-19 pandemic, as well as the recession scenario expected in the near future, force the company to readjust its structure to defend and protect the sustainability of the group'.

The group stated that they have put in place a support programme for the dismissed workers which includes specific conditions above the minimun legal requirements, as well as an outplacement and training programme focused on employability.

In 2018, the group indicated that it had 1,310 employees, of which 1,060 were permanent employees.

In addition to the Super Bock beer, the group also has the water brands Pedras and Vitalis, the Somersby cider, among others. Additionally, it owns some hotel units, such as Vidago Palace and Pedras Salgadas Spa & Nature Park.



Eurofound (2020), Super Bock Group, Internal restructuring in Portugal, factsheet number 101119, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/101119.