Internal restructuring
United Kingdom
Location of affected unit(s)
Retail Trade, Except Of Motor Vehicles And Motorcycles
Retail Sale Of Other Goods In Specialised Stores
47.71 - Retail sale of clothing in specialised stores

324 - 1,937 jobs
Number of planned job losses
Job loss
Announcement Date
31 March 2020
Employment effect (start)
1 April 2020
Foreseen end date


Laura Ashley, the British fashion and home furnishing retailer, has announced that it will make 268 head office and back office jobs redundant. The company entered administration in March, in the wake of the COVID-19 pandemic.

A representative of the administrators said that reducing the number of jobs was a difficult decision, however, it was necessary to ensure the future of the business, which is now up for sale. Another group of 1,669 workers have been placed on temporary paid leave, also known as 'furlough' under the UK Government’s Coronavirus Job Retention Scheme.

Laura Ashley was founded in London in 1954 and it operates 150 stores across the UK.

Update 28/06/2020: Laura Ashley has announced a further 56 job cuts affecting head office and back office roles. According to media sources, the company’s CEO, who was appointed in February 2020, just before the start of the coronavirus crisis, has also been made redundant. The total number of job losses is now at 324.



Eurofound (2020), Laura Ashley, Internal restructuring in United Kingdom, factsheet number 100234, European Restructuring Monitor. Dublin, https://restructuringeventsprod.azurewebsites.net/restructuring-events/detail/100234.